Tag Archives: mobile cost management

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Most Popular Navigation App for Enterprise?

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Apple Maps, Google Maps, and Waze have collectively represented America’s most popular consumer navigation mobile apps. The MobilSense Data Management platform confirms this to also be the case among enterprise mobile device users, but with three surprising twists.

Finding #1:
Apple Maps is currently the most widely used navigation mobile app in the enterprise. Beating Google Maps every month this year as it relates to number of devices using it. This is owing partially to the fact that a plurality of mobile devices in the enterprise are iOS, and Apple Maps is the default navigation app for that operating system.

Finding #2:
Despite Waze being reasonably popular for consumer mobile devices, that popularity hasn’t quite translated with company owned mobile devices. Our historical reporting on the MobilSense platform, in terms of number of devices using it, shows Waze coming in a very far distant third.

Finding #3:
Though trailing Apple Maps in terms of number of devices using it in the enterprise, our analytics shows Google Maps winning the most important contest of them all: most efficient use of cellular data. Google Maps beat Apple Maps by a double-digit percentage in terms of data usage efficiency on a mobile network.

Take Away
Apple’s decision to replace Google Maps with their own native navigation means that Apple Maps will likely remain in the top spot if iOS maintains its position as the #1 operating system. However, for businesses who employee field workers reliant on mobile apps for navigation, creating a mobile data usage policy that automatically pushes the end user to Google Maps, instead of the significantly more data hungry Apple Maps, would be a money saving choice.

Interested in getting access to insights like these for your own company’s mobile devices? Click here to request a free trial of our award-winning mobility management software today! 

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CyberLoafing or CyberMooching, Does Your Company Have a Problem?

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In 2002, VK Lim coined the term cyberloafing to describe workplace internet employee usage of non-work-related activities back when the only cost incurred for cyberloafing was wasted time.  In the year 2018, wasting company time now means also wasting money.

With increasingly powerful and always-present mobile devices, cyberloafing has dramatically increased both during and after business hours. In fact, it is much worse. Why? Because if your company assigns corporate-liable devices, every non-business GB of usage of cellular data is a direct cost to the company. It’s why the term cyberloafing has now morphed into a much bigger problem, cybermooching.

Are you wondering if cybermooching could be a problem for your company?  You only need to answer two questions to know:

1. Have you experienced a significant rise in wireless invoices lately?

2. If you have employees consuming 5GBs, 10GBs or even greater amounts each month, do you have the tools to understand when and how that data is being used?

If you answered no, or you are unsure, there are emerging technologies you need to know about!

The latest developments in Mobile Expense Management software not only helps companies understand data usage at a much finer granularity, but will help govern excessive data usage.   Studies have shown almost universally the source of data usage abuse is video streaming. If you haven’t evolved your company policies to crack down on video streaming and excessive entertainment use of company-provided mobile devices, now is the time.

MobilSense is delivering real-time capabilities that allows companies to not only set software controls, which will block or cap unacceptable data usage, but provides the training tools needed to enforce policy by showing the actual websites your employees accessed during data transaction sessions. Gone are the days when you had to rely on historical data to drive policy enforcement.  The information you need to contain rising mobile data costs can now be accomplished in real-time.

There has been no greater time in MEM’s history than today! Explore the rapidly evolving technology that will illuminate and facilitate control of employee data usage. Click here to learn more about how MobilSense is saving companies from cybermooching.

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Why We Are Different. Better

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The biggest challenge in mobility management today is understanding and controlling escalating data usage. Unlike other expense management solutions, our platform includes a deep, rich data analysis and reporting capability that helps companies understand how its employees are using data all the way down to the actual sites visited.

When the single largest contributor to carrier cost increases in the past two years is directly related to increased data usage, understanding how your employees use data is the key to driving down cost. It’s why we are better. Not only do we provide greater detail on each employee’s data usage, but we also provide the controls companies need to reduce costs associated with unnecessary data usage.

If you’re still not convinced wireless expense management is a cost saving strategy for your company, let us conduct a free Mobile Data Usage Analysis.  Click here to get started.